We start with the basics: What? For whom? Why? When? How?
We listen. Ponder. Write. Design. Delete. Discuss. Suggest. Revise. Do. Review.
We find the simple story and stick to it.
I help experts structure and communicate their work.
I provide full circle marketing in entrepreneurial environments, analyzing opportunities, suggesting strategic directions, and then sheparding projects through to execution. In concert with clients and employers, I have achieved response rates of 20% on targeted campaigns, quadrupled click-throughs in key categories, doubled attendance at annual events, and tripled program enrollments.
A quick study, I have worked in many manufacturing and technology industries. In renewable energy, recycled materials, sustainable wood products, and food ingredients, I have found moving social and environmental, as well as financial, bottom lines assures sustainable innovation.
I hold a Bachelor of Art in Political Science from the University of Chicago and a Master of Management in Marketing from the Kellogg School of Management at Northwestern University.
I'm an M.B.A. who can write. I'm committed to improve continuously.
My last name, pronounced "bowl YOU," means "beautiful places," and that's where the doors I open lead.
To open doors, contact Work in Motion:
email: Michele
call: 312-421-6725
visit: workinmotion.net
Chicago, IL 60642
